Types of Video

There are many ways video can be used to help with your business. In fact, video is now one of the most effective tools you can use to reach new customers, communicate with internal and external stakeholders, and establish your brand. Click below to further understand the different kinds of video and what they can do for your business.

Best Videos for Products, Brands and Services

Marketing and Promotional Videos

  • Video is one of the most powerful tools for marketing, because it gives you the chance to capture your viewer’s attention while explaining and selling your product or service.
  • Commercials - Advertise your product or service on television with a short 15-60 second video
  • Social Media Ads - Create a 15-60 video optimized to be used across social media platforms like Facebook, Instagram, and YouTube
  • Promotional Videos - Feature a product or service you’re offering in the context of a timely sale or promotion

Best Videos for Websites

Website Videos

  • Any website is made better with a quick, engaging video explaining who you are and what you do. We help you draw customers in with video that tells a story.
  • Explainer Videos - Thoroughly explain your company’s product or service using these videos, typically featured on your business website and often animated
  • Testimonials - Feature previous customers and clients who have had a positive experience using your product or service
  • Educational Videos - Create a video to teach a skill or inform viewers about an important topic related to your industry, business, product, or service
  • Product Videos - Give an in-depth look at a specific product with a dedicated video that can be used on social media or in online stores
  • Narrative Videos - Tell a relevant story that will engage your viewers and motivate them to take action

Best Videos for Real Estate

Residential and Commercial Real Estate Videos

Show off your property with a top-notch video. We use a combination of drone footage, graphics, and animation to give prospective tenants an in-depth understanding of all your property has to offer.

Best Videos for Reviews

Video Testimonials

People are more likely to buy your product or service when they hear about another person’s positive experience. Video makes testimonials significantly more impactful by portraying a person’s enthusiasm through their tone of voice and facial expressions.

Training and Biographical

Internal Business Videos

Video is a great tool for effective internal communication, whether to share updates, celebrate successes, or create training resources.

Types of Videos by Key Industries

To help you decide on which video is best for you, we've broken down the most popular videos by key industry. We’ve worked with a diverse array of clients and know how to create the videos that will work best for businesses in each industry. 

Here are a few of the key industries we work with on a regular basis and industries where video production is a key part of a well-rounded marketing strategy.


Learn more about our custom video work by contacting us now.

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